Follow your BLISS!

Find the perfect dress for any occasion!

About us

Bliss is a family owned small business that provides knowledgeable stylists, current fashions, and a shopping experience that will leave a lasting impression! We strive to be your "go-to" formalwear store no matter the event and appreciate all of our clients and their support!
Bliss Formals is a Specialty Formal Wear Boutique offering Top Designer Collections in Prom, Pageant, Bridesmaids and Social Occasion Dresses, and Boutique Apparel and Accessories! We also carry top formal wear lines for Homecoming, Pageant & Cocktail Party Occasions! For the gentlemen, we offer a variety of Top Tuxedo and Suit Styles!

Customer reviews

''Had a wonderful experience with customer service. Thank you so much for being helpful. I will recommend Bliss Formals to anyone in need.''
Leanne Schofield
Leanne Schofield
''Had a wonderful experience with customer service. Thank you so much for being helpful. I will recommend Bliss Formals to anyone in need.''
''The staff was very friendly and attentive. Great selection.''
Jennifer Granberry
Jennifer Granberry
''The staff was very friendly and attentive. Great selection.''
Bliss Formals provided the best experience for finding the perfect dress! They have a great selection of dresses to choose from, and provide the best customer service. Although the store became busy with multiple customers, the girls were attentive and met the needs of everyone...
Kelly Stimson
Kelly Stimson
Bliss Formals provided the best experience for finding the perfect dress! They have a great selection of dresses to choose from, and provide the best customer service. Although the store became busy with multiple customers, the girls were attentive and met the needs of everyone...
Great experience, very friendly and helpful employees!
Samantha Sample
Samantha Sample
Great experience, very friendly and helpful employees!
Great place! Very helpful staff and easy to work with.
Kenny Alexander
Kenny Alexander
Great place! Very helpful staff and easy to work with.
Wonderful customer service!!
Lori Spencer
Lori Spencer
Wonderful customer service!!

New Arrivals

Meet our latest selection of designer dresses.

Delivery & Returns

Free shipping on orders of $500 or more
To deliver your favorite products, we have partnered with the most reliable companies. We are ready to entrust them with your orders and are always on your side if something goes wrong. Tracking information will be promptly provided to you after your purchase is complete and insurance will be included on all eligible orders. We will be happy to assist you with eligible returns, the return instructions, and the shipping address. If you need a return or exchange, send us an email so we can discuss a replacement or possible solution.

Location

Our address
5211 N. Navarro St. Victoria, TX 77904
Hours
Sunday & Monday: CLOSED Tuesday - Friday: 11:00 AM - 6:00 PM Saturday: 11:00 AM - 4:00 PM